Epic is trying to sweeten the deal to use Unreal Engine and the Epic Games Store

Illustration by Alex Castro / The Verge

Epic is offering better terms for developers who build games with Unreal Engine and list them on the Epic Games Store.

As part of the new “Launch Everywhere with Epic” program, Epic is reducing the royalty rate for games built with Unreal Engine from 5 percent to 3.5 percent — however, those games will have to be available on the Epic Games Store on launch day. The program kicks in on January 1st, 2025 for eligible games published on the Epic Games Store beginning that year.

With this move, Epic seems to be trying yet another way to encourage developers to list games on its store, including its newly launched stores on Android and iOS. Epic says that the royalty reduction will be in place for every platform and store where a developer…

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