AWSML

Generative AI is reshaping how organizations approach productivity, customer experiences, and operational capabilities. Across industries, teams are experimenting with generative AI to unlock new ways of working. Many of these efforts produce compelling proofs of concept (POC) that demonstrate technical feasibility. The real challenge begins after those early wins. Although POCs frequently demonstrate technical feasibility, … Read more

Amazon SageMaker JumpStart provides pretrained models for a wide range of problem types to help you get started with AI workloads. SageMaker JumpStart offers access to solutions for top use cases that can be deployed to SageMaker AI Managed Inference endpoints or SageMaker HyperPod clusters. Through pre-set deployment options, customers can quickly move from model … Read more

Deploying and scaling foundation models for generative AI inference presents challenges for organizations. Teams often struggle with complex infrastructure setup, unpredictable traffic patterns that lead to over-provisioning or performance bottlenecks, and the operational overhead of managing GPU resources efficiently. These pain points result in delayed time-to-market, suboptimal model performance, and inflated costs that can make … Read more

This is guest post by David Lord, Taylor Lord, Shiva Prasad, Anup Banasavalli Hiriyanagowda, Nikhil Chandra from Guidesly. Guidesly is reshaping how outdoor recreation is booked, run, and experienced. Founded in 2019, it began as a way to connect anglers, hunters, divers, and outdoor recreation enthusiasts with trusted guides, dive shops, and charters. It has … Read more

Agentic AI is transforming how organizations use generative AI, moving beyond prompt-response interactions to autonomous systems that can plan, execute, and complete complex multi-step tasks. While early proof of concepts in Agentic AI spaces excite business stakeholders, scaling them to production requires addressing scalability, governance, and security challenges. Amazon Bedrock AgentCore is an Agentic AI … Read more

Building effective reward functions can help you customize Amazon Nova models to your specific needs, with AWS Lambda providing the scalable, cost-effective foundation. Lambda’s serverless architecture lets you focus on defining quality criteria while it handles the computational infrastructure. Amazon Nova offers multiple customization approaches, with Reinforcement fine-tuning (RFT) standing out for its ability to teach … Read more

Amazon Bedrock regularly releases new foundation model (FM) versions with better capabilities, accuracy, and safety. Understanding the model lifecycle is essential for effective planning and management of AI applications built on Amazon Bedrock. Before migrating your applications, you can test these models through the Amazon Bedrock console or API to evaluate their performance and compatibility. … Read more

Now available through Amazon Bedrock AgentCore, use AWS Agent Registry to discover, share, and reuse agents, tools, and agent skills across your organization. As enterprises scale to hundreds or thousands of agents, platform teams face three critical challenges: visibility (knowing what agents exist across the organization), control (governing who can publish and what becomes discoverable … Read more

When you build AI-powered applications, your users must understand and trust AI agents that navigate websites and interact with web content on their behalf. When an agent interacts with web content autonomously, your users require visibility into those actions to maintain confidence and control, which they don’t currently have. The Amazon Bedrock AgentCore Browser BrowserLiveView … Read more

Stateful MCP client capabilities on Amazon Bedrock AgentCore Runtime now enable interactive, multi-turn agent workflows that were previously impossible with stateless implementations. Developers building AI agents often struggle when their workflows must pause mid-execution to ask users for clarification, request large language model (LLM)-generated content, or provide real-time progress updates during long-running operations, stateless MCP … Read more

Today, we’re sharing how Amazon Bedrock makes it straightforward to customize Amazon Nova models for your specific business needs. As customers scale their AI deployments, they need models that reflect proprietary knowledge and workflows — whether that means maintaining a consistent brand voice in customer communications, handling complex industry-specific workflows or accurately classifying intents in … Read more

In healthcare and life sciences, AI agents help organizations process clinical data, submit regulatory filings, automate medical coding, and accelerate drug development and commercialization. However, the sensitive nature of healthcare data and regulatory requirements like Good Practice (GxP) compliance require human oversight at key decision points. This is where human-in-the-loop (HITL) constructs become essential. In … Read more

If you’re looking to enhance your content understanding and search capabilities, audio embeddings offer a powerful solution. In this post, you’ll learn how to use Amazon Nova Multimodal Embeddings to transform your audio content to searchable, intelligent data that captures acoustic features like tone, emotion, musical characteristics, and environmental sounds. Finding specific content in these … Read more

You can use reinforcement Fine-Tuning (RFT) in Amazon Bedrock to customize Amazon Nova and supported open source models by defining what “good” looks like—no large labeled datasets required. By learning from reward signals rather than static examples, RFT delivers up to 66% accuracy gains over base models at reduced customization cost and complexity. This post … Read more

As organizations scale their AI workloads on Amazon Bedrock, understanding what’s driving spending becomes critical. Teams might need to perform chargebacks, investigate cost spikes, and guide optimization decisions, all of which require cost attribution at the workload level. With Amazon Bedrock Projects, you can attribute inference costs to specific workloads and analyze them in AWS … Read more

Content creators and organizations today face a persistent challenge: producing high-quality audio content at scale. Traditional podcast production requires significant time investment (research, scheduling, recording, editing) and substantial resources including studio space, equipment, and voice talent. These constraints limit how quickly organizations can respond to new topics or scale their content production. Amazon Nova 2 … Read more

Building a text-to-SQL solution using Amazon Bedrock can alleviate one of the most persistent bottlenecks in data-driven organizations: the delay between asking a business question and getting a clear, data-backed answer. You might be familiar with the challenge of navigating competing priorities when your one-time question is waiting in the queue behind higher-impact work. A text-to-SQL … Read more

Enterprises often struggle to onboard new team members at scale. Human resources (HR) teams spend time on manual tasks that delay productivity, such as processing documents to answering repeated questions about benefits and policies. For organizations with many new hires, these steps make it harder to keep onboarding consistent and compliant. Organizations lose substantial amounts … Read more

Agentic tool calling is what makes AI agents useful in production. It’s how they query databases, trigger workflows, retrieve real-time data, and act on a user’s behalf. But base models frequently hallucinate tools, pass bad parameters, and attempt actions when they should ask for clarification. These failures erode trust and block production deployment. You can … Read more

Agentic generative AI assistants represent a significant advancement in artificial intelligence, featuring dynamic systems powered by large language models (LLMs) that engage in open-ended dialogue and tackle complex tasks. Unlike basic chatbots, these implementations possess broad intelligence, maintaining multi-step conversations while adapting to user needs and executing necessary backend tasks. These systems retrieve business-specific data … Read more

This post is co-written with Arad Ben Haim and Hannah Danan Moise from Windward. Windward is a leading Maritime AI company, delivering mission-grade, multi-source intelligence for maritime-based operations. By fusing Automatic Identification System (AIS) data, remote sensing signals, proprietary AI models, and generative AI, Windward provides a 360° view of global maritime activity so defense … Read more

Amazon Bedrock AgentCore Gateway provides a centralized layer for managing how AI agents connect to tools and MCP servers across your organization. It consolidates authentication, observability, and policy enforcement into a single endpoint, removing the need to configure and secure each MCP server connection individually. In this post, we walk through how to configure AgentCore … Read more

Evaluating single-turn agent interactions follows a pattern that most teams understand well. You provide an input, collect the output, and judge the result. Frameworks like Strands Evaluation SDK make this process systematic through evaluators that assess helpfulness, faithfulness, and tool usage. In a previous blog post, we covered how to build comprehensive evaluation suites for … Read more

This post is cowritten with Altay Sansal and Alejandro Valenciano from TGS. TGS, a geoscience data provider for the energy sector, supports companies’ exploration and production workflows with advanced seismic foundation models (SFMs). These models analyze complex 3D seismic data to identify geological structures vital for energy exploration. To help enhance their next-generation models as … Read more

AI agents that can browse the web open powerful possibilities—from research automation to real-time data gathering. However, giving an AI agent unrestricted internet access raises security and compliance concerns. What if the agent accesses unauthorized websites? What if sensitive data is exfiltrated to external domains? Amazon Bedrock AgentCore provides managed tools that enable AI agents … Read more

This post is cowritten by Jeremy Little and Chris Day from Rocket Close. Rocket Close, a Detroit-based title and appraisal management company within the Rocket Companies environment, has enhanced mortgage document processing by transforming a time-consuming manual process into an efficient automated solution. Processing approximately 2,000 abstract package files daily, with each file averaging 75 … Read more

AI agents have evolved significantly beyond chat. Writing code, persist filesystem state, execute shell commands, and managing states throughout the filesystem are some examples of things that they can do. As agentic coding assistants and development workflows have matured, the filesystem has become agents’ primary working memory, extending their capabilities beyond the context window. This … Read more

Monitoring competitor prices is essential for ecommerce teams to maintain a market edge. However, many teams remain trapped in manual tracking, wasting hours daily checking individual websites. This inefficient approach delays decision-making, raises operational costs, and risks human errors that result in missed revenue and lost opportunities. Amazon Nova Act is an open-source browser automation … Read more

Your AI agent worked in the demo, impressed stakeholders, handled test scenarios, and seemed ready for production. Then you deployed it, and the picture changed. Real users experienced wrong tool calls, inconsistent responses, and failure modes nobody anticipated during testing. The result is a gap between expected agent behavior and actual user experience in production. … Read more

Managing costs across multiple AWS accounts often requires finance teams to query data from several sources to get a complete view of spending and optimization opportunities. In this post, you learn how to build a FinOps agent using Amazon Bedrock AgentCore that helps your finance team manage AWS costs across multiple accounts. This conversational agent consolidates … Read more