Apple to hike App Store prices across Europe and some parts of Asia next month

Apple’s App Store prices are going up outside the US. | Illustration by Alex Castro / The Verge

Apple says it will increase App Store prices across Europe and in some Asian markets next month as currencies weaken against the strong US dollar. The price increases will effect both in-app purchases and regular apps on the App Store starting on October 5th.

All countries using the Euro, Sweden, South Korea, Chile, Egypt, Malaysia, Pakistan, Vietnam, and Japan will be affected by the price hikes. All Euro markets, except Montenegro, will see the base €0.99 app pricing move to €1.19 next month, a 20 percent jump. In Japan the hikes are more than 30 percent, amid the yen dropping to a new 24-year low against the US dollar.

The strong US dollar is impacting pricing

Apple hasn’t detailed exactly why prices are going up, but with the euro…

Continue reading…

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.