Which Instagram ad placement is more cost-effective: Reels, Feed Posts or Stories?

Angelina Liparteliani Contributor Angelina Liparteliani is a digital marketing expert for Johnson & Johnson. She is also developing GLAMLAB London, a service for beauty freelancers to list and sell their beauty services to clients in the U.K. It’s time to reconsider how you use Instagram’s advertising tools for your business. With the platform’s continuing development, … Read more

What in the world is nuclear fusion — and when will we harness it?

To create fusion ignition, the National Ignition Facility’s laser energy is converted into X-rays inside the hohlraum, which then compress a fuel capsule until it implodes, creating a high-temperature, high-pressure plasma. | Image: Lawrence Livermore National Laboratory Nuclear fusion is back in the news. This week, the US Department of Energy announced what it called … Read more

Grand Theft Auto 5’s new ray tracing on PS5 and Xbox Series X / S looks fantastic

Grand Theft Auto V now has ray-traced reflections on PS5 and Xbox Series X / S consoles. A new patch, spotted by Eurogamer, brings ray-traced reflections to the game’s fidelity mode (30fps), adding a lot more realistic detail to vehicles, characters, windows, and basically any glossy surfaces. The results are truly impressive. Now if you … Read more

Former Prime Video exec launches Trendio, a video shopping app aiming to reimagine beauty e-commerce

Trendio, a new video shopping app co-founded by a former Amazon Prime Video executive, is aiming to enhance the beauty shopping experience. The shopping app enables customers to engage with personalized content and seamlessly purchase beauty products through live and recorded videos. The app is the brainchild of Alex Perez-Tenessa, the former vice president of … Read more

Pan-African early-stage firm Ventures Platform closes fund, hits $46M

Ventures Platform, a Pan-African early-stage venture capital firm, has closed its fund at $46 million as it looks to double down on “category-leading” companies across the continent. The six-year-old firm, which employs 11 people, initially went to the market to raise $40 million for this fund and reached an undisclosed first close last December. Most … Read more

Lucid wants a slice of China’s crowded EV market

Lucid Motors, the publicly traded electric carmaker, is poised to enter China as it starts hiring in the world’s largest EV market. The California-based auto company is recruiting a dozen positions in Shanghai, its LinkedIn posts show. The roles range from product management, marketing and sales, public policy, design, supply chain management, to software development. … Read more

Sweep, a no-code config tool for Salesforce software, raises $28M

Businesses often encounter challenges in configuring their customer relationship management (CRM) platforms, whether because of requirements specific to their organization or industry or a lack of institutional technical knowledge. In the worst case, the consequences can be severe. A 2021 survey from CRM software vendor SugarCRM found that 50% of companies don’t know how to … Read more

Taiwanese startup WritePath’s AI tech speeds up financial disclosure translation

In countries where English is not a main language, listed companies not only have to deal with financial disclosure regulations, but make sure their investor materials are available in English for global backers. WritePath make the process faster and scalable by combining its AI tech with human translators. The Taipei-based startup’s clients include Foxconn, ASUS, … Read more