Machine Learning

Basic AI chat isn’t enough for most business applications. Institutions need AI that can pull from their databases, integrate with their existing tools, handle multi-step processes, and make decisions independently. This post demonstrates how to quickly build sophisticated AI agents using Strands Agents, scale them reliably with Amazon Bedrock AgentCore, and make them accessible through … Read more

This post was written with Lior Heber and Yarden Ron of Skai. Skai (formerly Kenshoo) is an AI-driven omnichannel advertising and analytics platform designed for brands and agencies to plan, launch, optimize, and measure paid media across search, social, retail media marketplaces and other “walled-garden” channels from a single interface. By unifying data from over … Read more

This post was written with Felipe Monroy, Ana Jaime, and Nikita Gordeev from Snoonu. Managing a massive product catalog in the ecommerce space has introduced new hurdles for retailers who are trying to efficiently connect customers with the items they truly want. Traditional one-size-fits-all approaches often result in lost opportunities and reduced customer engagement. For … Read more

This post was written with Mohamed Hossam of Brightskies. Research universities engaged in large-scale AI and high-performance computing (HPC) often face significant infrastructure challenges that impede innovation and delay research outcomes. Traditional on-premises HPC clusters come with long GPU procurement cycles, rigid scaling limits, and complex maintenance requirements. These obstacles restrict researchers’ ability to iterate … Read more

This post is co-written by Jake Friedman, President + Co-founder of Wildlife. Amazon Nova is enhancing sports fan engagement through an immersive Formula 1 (F1)-inspired experience that turns traditional spectators into active participants. This post explores the Real-Time Race Track (RTRT), an interactive experience built using Amazon Nova in Amazon Bedrock, that lets fans design, … Read more

Although careful prompt crafting can yield good results, achieving professional-grade visual consistency often requires adapting the underlying model itself. Building on the prompt engineering and character development approach covered in Part 1 of this two-part series, we now push the consistency level for specific characters by fine-tuning an Amazon Nova Canvas foundation model (FM). Through … Read more

The art of storyboarding stands as the cornerstone of modern content creation, weaving its essential role through filmmaking, animation, advertising, and UX design. Though traditionally, creators have relied on hand-drawn sequential illustrations to map their narratives, today’s AI foundation models (FMs) are transforming this landscape. FMs like Amazon Nova Canvas and Amazon Nova Reel offer … Read more

Since its general availability in 2024, Amazon Q Business (Amazon Q) has enabled independent software vendors (ISVs) to enhance their Software as a Service (SaaS) solutions through secure access to customers’ enterprise data by becoming Amazon Q Business data accessor. To find out more on data accessor, see this page. The data accessor now supports … Read more

This post was written with Stephen Coverdale and Alessandra Filice of Proofpoint. At the forefront of cybersecurity innovation, Proofpoint has redefined its professional services by integrating Amazon Q Business, a fully managed, generative AI powered assistant that you can configure to answer questions, provide summaries, generate content, and complete tasks based on your enterprise data. … Read more

This post is co-written with Keith Beaudoin and Nicolas Bordeleau from Coveo. As generative AI transforms business operations, enterprises face a critical challenge: how can they help large language models (LLMs) provide accurate and trustworthy responses? Without reliable data foundations, these AI models can generate misleading or inaccurate responses, potentially reducing user trust and organizational … Read more

Training and deploying large AI models requires advanced distributed computing capabilities, but managing these distributed systems shouldn’t be complex for data scientists and machine learning (ML) practitioners. The newly released command line interface (CLI) and software development kit (SDK) for Amazon SageMaker HyperPod simplify how you can use the service’s distributed training and inference capabilities. … Read more

As organizations increasingly adopt foundation models (FMs) for their artificial intelligence and machine learning (AI/ML) workloads, managing large-scale inference operations efficiently becomes crucial. Amazon Bedrock supports two general types of large-scale inference patterns: real-time inference and batch inference for use cases that involve processing massive datasets where immediate results aren’t necessary. Amazon Bedrock batch inference … Read more

In this post, we explore how natural language database analytics can revolutionize the way organizations interact with their structured data through the power of large language model (LLM) agents. Natural language interfaces to databases have long been a goal in data management. Agents enhance database analytics by breaking down complex queries into explicit, verifiable reasoning … Read more

Retrieval Augmented Generation (RAG) is a powerful approach for building generative AI applications by providing foundation models (FMs) access to additional, relevant data. This approach improves response accuracy and transparency while avoiding the potential cost and complexity of FM training or fine-tuning. Many customers use Amazon Bedrock Knowledge Bases to help implement RAG workflows. You … Read more

Intelligent document processing (IDP) refers to the automated extraction, classification, and processing of data from various document formats—both structured and unstructured. Within the IDP landscape, key information extraction (KIE) serves as a fundamental component, enabling systems to identify and extract critical data points from documents with minimal human intervention. Organizations across diverse sectors—including financial services, … Read more

Today, Amazon SageMaker HyperPod is announcing a new one-click, validated cluster creation experience that accelerates setup and prevents common misconfigurations, so you can launch your distributed training and inference clusters complete with Slurm or Amazon Elastic Kubernetes Service (Amazon EKS) orchestration, Amazon Virtual Private Cloud (Amazon VPC) networking, high-performance storage, and security built in by … Read more

This post was co-written with Nick Frichette and Vijay George from Datadog.  As organizations increasingly adopt Amazon Bedrock for generative AI applications, protecting against misconfigurations that could lead to data leaks or unauthorized model access becomes critical. The AWS Generative AI Adoption Index, which surveyed 3,739 senior IT decision-makers across nine countries, revealed that 45% … Read more

When deploying AI agents to Amazon Bedrock AgentCore Runtime (currently in preview), customers often want to use custom domain names to create a professional and seamless experience. By default, AgentCore Runtime agents use endpoints like https://bedrock-agentcore.{region}.amazonaws.com/runtimes/{EncodedAgentARN}/invocations. In this post, we discuss how to transform these endpoints into user-friendly custom domains (like https://agent.yourcompany.com) using Amazon CloudFront … Read more

Today, we’re excited to announce that Amazon SageMaker HyperPod now supports managed node automatic scaling with Karpenter, so you can efficiently scale your SageMaker HyperPod clusters to meet your inference and training demands. Real-time inference workloads require automatic scaling to address unpredictable traffic patterns and maintain service level agreements (SLAs). As demand spikes, organizations must … Read more

This post is co-written with Julieta Rappan, Macarena Blasi, and María Candela Blanco from the Government of the City of Buenos Aires. The Government of the City of Buenos Aires continuously works to improve citizen services. In February 2019, it introduced an AI assistant named Boti available through WhatsApp, the most widely used messaging service … Read more

Air pollution remains one of Africa’s most pressing environmental health crises, causing widespread illness across the continent. Organizations like sensors.AFRICA have deployed hundreds of air quality sensors to address this challenge, but face a critical data problem: significant gaps in PM2.5 (particulate matter with diameter less than or equal to 2.5 micrometers) measurement records because … Read more

Finance analysts across Amazon Finance face mounting complexity in financial planning and analysis processes. When working with vast datasets spanning multiple systems, data lakes, and business units, analysts encounter several critical challenges. First, they spend significant time manually browsing data catalogs and reconciling data from disparate sources, leaving less time for valuable analysis and insight … Read more

Today, we are excited to announce that Mercury and Mercury Coder foundation models (FMs) from Inception Labs are available through Amazon Bedrock Marketplace and Amazon SageMaker JumpStart. With this launch, you can deploy the Mercury FMs to build, experiment, and responsibly scale your generative AI applications on AWS. In this post, we demonstrate how to … Read more

Healthcare discovery on ecommerce domains presents unique challenges that traditional product search wasn’t designed to handle. Unlike searching for books or electronics, healthcare queries involve complex relationships between symptoms, conditions, treatments, and services, requiring sophisticated understanding of medical terminology and customer intent. This challenge became particularly relevant for Amazon as we expanded beyond traditional ecommerce … Read more

As data becomes more abundant and information systems grow in complexity, stakeholders need solutions that reveal quality insights. Applying emerging technologies to the geospatial domain offers a unique opportunity to create transformative user experiences and intuitive workstreams for users and organizations to deliver on their missions and responsibilities. In this post, we explore how you … Read more

Most organizations evaluating foundation models limit their analysis to three primary dimensions: accuracy, latency, and cost. While these metrics provide a useful starting point, they represent an oversimplification of the complex interplay of factors that determine real-world model performance. Foundation models have revolutionized how enterprises develop generative AI applications, offering unprecedented capabilities in understanding and … Read more

Every day, organizations process millions of documents, including invoices, contracts, insurance claims, medical records, and financial statements. Despite the critical role these documents play, an estimated 80–90% of the data they contain is unstructured and largely untapped, hiding valuable insights that could transform business outcomes. Despite advances in technology, many organizations still rely on manual … Read more

Amazon SageMaker HyperPod is a purpose-built infrastructure for optimizing foundation model (FM) training and inference at scale. SageMaker HyperPod removes the undifferentiated heavy lifting involved in building and optimizing machine learning (ML) infrastructure for training FMs, reducing training time by up to 40%. SageMaker HyperPod offers persistent clusters with built-in resiliency, while also offering deep … Read more

This post is the second part of the GPT-OSS series focusing on model customization with Amazon SageMaker AI. In Part 1, we demonstrated fine-tuning GPT-OSS models using open source Hugging Face libraries with SageMaker training jobs, which supports distributed multi-GPU and multi-node configurations, so you can spin up high-performance clusters on demand. In this post, … Read more

Today, we are excited to announce the public preview of support for inline code nodes in Amazon Bedrock Flows. With this powerful new capability, you can write Python scripts directly within your workflow, alleviating the need for separate AWS Lambda functions for simple logic. This feature streamlines preprocessing and postprocessing tasks (like data normalization and … Read more